Bathroom design has
climbed numerous notches in the past decade. Today, successful design
focuses on creating a personal oasis that provides an escape from the
outside world. It is a space that your clients call their own, devoid of
texts and tweets, and a place where they can literally wash away the
stresses of the day.
The baths you create for your clients provide them with a refuge
and a place to relax. Many clients are inspired by their travels. Does
your sales team ask prospects where they like to relax, what is their
favorite spot to vacation and what hotels have they stayed at that made
an impression? If your clients stay at hotels, resorts and spas that
spark their imaginations, you can use their curiosity to explain that
you can help them create a similar place of wellness and relaxation in
their home. Many of the baths that you design feature jetted, soaking,
air or combination tubs, sculptural freestanding baths that serve
functional and aesthetic roles, steam showers, multispray showers with
music, aroma and color therapies, etc. The list goes on and on.
You know that space is always a challenge when designing a new
bathroom. Powder rooms are particularly challenging. However, it is
the bath that is renovated most often because it is the bathroom that
friends and family use the most. Regardless of the space your clients
have for a bath renovation, your message should explain that good design
can make even the smallest of powder rooms look and feel relaxing and
inviting. Good design creates a feeling that offers the most amount of
enjoyment and fun in the smallest amount of space. Good design is not
available from transactional online purchases. Good design is a
distinctive competency that provides your showroom with competitive
advantages.
Designing a master bath gives you the opportunity to improve the
quality of your clients' lives while simultaneously permitting them to
make a unique design statement. There are health and wellness benefits
to promote alongside practical considerations. New baths should be easy
to use, provide practical value and make your clients feel like a
million bucks every time they cross the threshold.
The trend toward outfitting bathrooms with beautiful furniture
reflects the changing dynamic of master baths. The master bathroom has
become a room that is a refuge from the frenetic pace of daily life. The
bath is a haven where your clients can make unique design statements
and enjoy spa-like experiences while remaining in their homes. The bath
is a place where individual family members can steal a few minutes all
to themselves to relax and rejuvenate.
Bathrooms are now viewed and used as another living space, offering
another place for your clients to relax. Bathrooms can include sofas,
comfy chairs, benches and other pieces that extend the living area into
the bath. Wood tones add warmth and serve to contrast white ceramic and
acrylic surfaces of tubs, basins and water closets. With this
transformation, the standard white vanity has given way to elegant and
expertly crafted furniture pieces that create the look and feel of
stress-free luxury.
Clients that don't want to fill their bath with built-in cabinets
and countertops can opt for freestanding étagères, cabinets, armoires,
wall-hung vanities, seating areas and storage pieces. And DPHA has a
number of members that manufacture these stunning pieces that help set
your showroom apart.
Function is another critical factor. A beautiful bathroom is an
organized bathroom. Your clients' days are hectic. They don't have
time to search for their favorite tube of lipstick or wait for their
curling iron to heat up. That's why bath furniture manufacturers offer
multiple storage solutions and convenience features that include
interior adjustable shelving, pull-out trays, interior lighting,
hairdryer/curling iron holders, interior electric receptacles, USB port
charging stations and drawer dividers.
In larger baths, there are opportunities to create separate spaces
with different vanity types, styles, and heights for individual grooming
stations. In these circumstances, you can distinguish two spaces by
installing mirrors, sconces and other types of lighting. A common
practice to help separate space in the bath is to use wall mirrors,
armoires, étagères, ceiling-hung mirrors or a wall of mirrors.
Are you using your design expertise to explain that what you do
improves the lives of your clients or are you merely focusing on the
number of finishes?
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