You have a big presentation to finally land the region’s largest and most successful builder in your market. What do you wear to make the best impression? According to David Zyla, an Emmy award-winning stylist and author of Color Your Style: How to Wear Your True Colors, everyone has preferred colors even if they don’t give a hoot about fashion. Color choices do make a difference, especially when you face a significant or high-pressure situation at work. Zyla advises that you look inward to find the colors that best suit yourself. Consider your eye, hair and skin color and the color of clothing that best complements what already exists.
For presentations, Zyla recommends a power color such as purple, blue or green because those colors make a statement and draw attention to the individual. For collaborative activities, avoid power colors or colors that will make you stand out from a crowd. Instead wear colors that reflect the darkest color in your eye because that serves to draw attention to your eyes and will make you appear to be more trustworthy. You don't want to wear clothes with too many busy colors because it will distract from focusing on the task you are trying to complete.
Regardless of color selection, a key to dressing for success is to feel confident in what you wear and the clothing should be comfortable.
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